Matches in SemOpenAlex for { <https://semopenalex.org/work/W2339980415> ?p ?o ?g. }
Showing items 1 to 87 of
87
with 100 items per page.
- W2339980415 abstract "It has been long recognized in consumer research that consumers buy products and services not only for their utilitarian values and problem solving characteristics, but also for their symbolic meanings. Since culture plays a crucial role in the formation, transfer and communication of symbolic meanings, it is hypothesized that cultural differences may lead to differences in the symbolic meanings that are ascribed to a sample of products/services. A survey of Chinese and Canadian consumers confirms this hypothesis for a list of symbolic meanings that are associated with a sample of products and services that were selected in pilot studies. Averaging across a sample of products/services for a given symbolic meaning, hypothesis tests suggest that more Chinese ascribe utilitarian, interpersonal tie related, financial, and status related symbolic meanings whereas more Canadians ascribe enjoyment, self identity, appearance related, and social responsibility related symbolic meanings with the selected sample of products. However, the differences in the sample proportions are practically very small for symbolic meanings associated with financial value, interpersonal ties and utilitarian value. When the hypotheses are tested at the individual product/service level relatively stronger support is observed with regard to symbolic meanings associated with enjoyment, self expression, self achievement, appearance, status, and social responsibility. In general, the results confirm that the proportion of the population that ascribe a particular symbolic meaning to a product may depend on the culture. Implications of the findings, limitations of the research, and future research directions are discussed." @default.
- W2339980415 created "2016-06-24" @default.
- W2339980415 creator A5051950635 @default.
- W2339980415 date "2007-01-01" @default.
- W2339980415 modified "2023-09-27" @default.
- W2339980415 title "A cross cultural study of symbolic meanings of products : perception of Chinese and North American consumers" @default.
- W2339980415 hasPublicationYear "2007" @default.
- W2339980415 type Work @default.
- W2339980415 sameAs 2339980415 @default.
- W2339980415 citedByCount "0" @default.
- W2339980415 crossrefType "dissertation" @default.
- W2339980415 hasAuthorship W2339980415A5051950635 @default.
- W2339980415 hasConcept C105795698 @default.
- W2339980415 hasConcept C107038049 @default.
- W2339980415 hasConcept C11171543 @default.
- W2339980415 hasConcept C128850910 @default.
- W2339980415 hasConcept C138885662 @default.
- W2339980415 hasConcept C144024400 @default.
- W2339980415 hasConcept C149923435 @default.
- W2339980415 hasConcept C15744967 @default.
- W2339980415 hasConcept C164850336 @default.
- W2339980415 hasConcept C169760540 @default.
- W2339980415 hasConcept C185592680 @default.
- W2339980415 hasConcept C198531522 @default.
- W2339980415 hasConcept C2524010 @default.
- W2339980415 hasConcept C26760741 @default.
- W2339980415 hasConcept C2776095079 @default.
- W2339980415 hasConcept C2776291640 @default.
- W2339980415 hasConcept C2778355321 @default.
- W2339980415 hasConcept C2780876879 @default.
- W2339980415 hasConcept C2908647359 @default.
- W2339980415 hasConcept C33923547 @default.
- W2339980415 hasConcept C43617362 @default.
- W2339980415 hasConcept C542102704 @default.
- W2339980415 hasConcept C77805123 @default.
- W2339980415 hasConcept C90673727 @default.
- W2339980415 hasConceptScore W2339980415C105795698 @default.
- W2339980415 hasConceptScore W2339980415C107038049 @default.
- W2339980415 hasConceptScore W2339980415C11171543 @default.
- W2339980415 hasConceptScore W2339980415C128850910 @default.
- W2339980415 hasConceptScore W2339980415C138885662 @default.
- W2339980415 hasConceptScore W2339980415C144024400 @default.
- W2339980415 hasConceptScore W2339980415C149923435 @default.
- W2339980415 hasConceptScore W2339980415C15744967 @default.
- W2339980415 hasConceptScore W2339980415C164850336 @default.
- W2339980415 hasConceptScore W2339980415C169760540 @default.
- W2339980415 hasConceptScore W2339980415C185592680 @default.
- W2339980415 hasConceptScore W2339980415C198531522 @default.
- W2339980415 hasConceptScore W2339980415C2524010 @default.
- W2339980415 hasConceptScore W2339980415C26760741 @default.
- W2339980415 hasConceptScore W2339980415C2776095079 @default.
- W2339980415 hasConceptScore W2339980415C2776291640 @default.
- W2339980415 hasConceptScore W2339980415C2778355321 @default.
- W2339980415 hasConceptScore W2339980415C2780876879 @default.
- W2339980415 hasConceptScore W2339980415C2908647359 @default.
- W2339980415 hasConceptScore W2339980415C33923547 @default.
- W2339980415 hasConceptScore W2339980415C43617362 @default.
- W2339980415 hasConceptScore W2339980415C542102704 @default.
- W2339980415 hasConceptScore W2339980415C77805123 @default.
- W2339980415 hasConceptScore W2339980415C90673727 @default.
- W2339980415 hasLocation W23399804151 @default.
- W2339980415 hasOpenAccess W2339980415 @default.
- W2339980415 hasPrimaryLocation W23399804151 @default.
- W2339980415 hasRelatedWork W1966241142 @default.
- W2339980415 hasRelatedWork W1978593904 @default.
- W2339980415 hasRelatedWork W1983353293 @default.
- W2339980415 hasRelatedWork W1990332248 @default.
- W2339980415 hasRelatedWork W1997822182 @default.
- W2339980415 hasRelatedWork W2084215458 @default.
- W2339980415 hasRelatedWork W2102756860 @default.
- W2339980415 hasRelatedWork W2106901357 @default.
- W2339980415 hasRelatedWork W2111135343 @default.
- W2339980415 hasRelatedWork W2114350682 @default.
- W2339980415 hasRelatedWork W2131896390 @default.
- W2339980415 hasRelatedWork W2137755423 @default.
- W2339980415 hasRelatedWork W2362635666 @default.
- W2339980415 hasRelatedWork W2487306344 @default.
- W2339980415 hasRelatedWork W2620982814 @default.
- W2339980415 hasRelatedWork W2625256792 @default.
- W2339980415 hasRelatedWork W2765813258 @default.
- W2339980415 hasRelatedWork W3183888737 @default.
- W2339980415 hasRelatedWork W32890315 @default.
- W2339980415 hasRelatedWork W99599338 @default.
- W2339980415 isParatext "false" @default.
- W2339980415 isRetracted "false" @default.
- W2339980415 magId "2339980415" @default.
- W2339980415 workType "dissertation" @default.