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- W2350903220 abstract "The culture marketing is a new marketing stratagem,witch bring about business target with culture efficacy.Today,many food service enterprises mix the beautiful culture into their business to get competitive superiority.Culture increases consume value chain of the products,and culture is also easy to set up a new style benefit relationship between the enterprise and custom or publicpeople.The success of culture marketingin food service business depend on thatis possessed of distinguishing culture feature as well as quality service fashion." @default.
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- W2350903220 date "2001-01-01" @default.
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- W2350903220 title "On the culture marketing stratagem of competitive superiority to food service business" @default.
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