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- W2351734742 abstract "After mass communication comes to the cultural inheritance of Wa nationality,Wood Drum Culture of Wa nationality has changed a lot——different materials used for making drums,different shape,reduced application,and flexible usage,which makes the original meaning of holy production culture perish.The change of Wood Drum Culture of Wa nationality originates from the semiotic transformation need of mass media,and is completed in the process of encoding the semiotic transformation.When semiotic transformation completed by others obtains the input from improper audiences and social needs,it results in the output of changed Wood Drum Culture,which eventually changes the communication effect of mass communication in inheriting the national culture." @default.
- W2351734742 created "2016-06-24" @default.
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- W2351734742 date "2012-01-01" @default.
- W2351734742 modified "2023-09-25" @default.
- W2351734742 title "On the Changes and Mass Communication Generation of Wood Drum Culture of Wa Nationality" @default.
- W2351734742 hasPublicationYear "2012" @default.
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