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- W2352662893 abstract "With the close of the transitional period of China' s entrance to WTO, foreign banks' competition in China is increasingly fierce and goes deeper. The operating performance of foreign banks from different countries and regions shows sharp distinction, which is more remarkable in Shenzhen. This paper first elaborates the opening steps of Chinese banking and foreign banks' expansion situation in China. On this basis, by using the theory of enterprise competition strategy, the paper scrutinizes the reasons of performance disparity between Hong Kong banks and other foreign-funded banks in Shenzhen, which includes: (1) the change of local policy environment makes banks adjust their strategies, which results in their different performance; (2) different market segmenting and customer positioning is the key that gives rise to performance disparity; (3) different business scopes directly lead to the disparity. The main conclusion is that to win a sustainable growth, foreign banks have to make dual innovation of self value and customer value with the blue ocean strategy." @default.
- W2352662893 created "2016-06-24" @default.
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- W2352662893 date "2008-01-01" @default.
- W2352662893 modified "2023-09-26" @default.
- W2352662893 title "Expansion Situation and Performance Comparison of Foreign Banks in China ——With an Example of Foreign Banks' Development in Shenzhen" @default.
- W2352662893 hasPublicationYear "2008" @default.
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