Matches in SemOpenAlex for { <https://semopenalex.org/work/W2353485976> ?p ?o ?g. }
Showing items 1 to 67 of
67
with 100 items per page.
- W2353485976 abstract "Customer relationship is the buzz word in marketing these days. Every organization sets its mission to treat customers as the most important stakeholders of a business. Several programmes are drawn to satisfy and delight the customers. Given the competition that exists in today's environment, every organization comes out with novel programmes to delight the customers. All these innovative programmes, copied by the competitors in no time, lose their value within months of introduction. The contemporary relationship styles remain temporary styles for attracting and retaining customers. What is then that endears the customers to you in the long run? The present paper examines various customer-friendly programmes that companies dish out, and the reactions of the customers to these Relation building programs in the last six years. The article also examines the long-term effects of the present-day relationship marketing." @default.
- W2353485976 created "2016-06-24" @default.
- W2353485976 creator A5019060423 @default.
- W2353485976 date "2013-01-22" @default.
- W2353485976 modified "2023-09-26" @default.
- W2353485976 title "Contemporary Marketing or Temporary Marketing?: An Analysis of Present Day Relationship Marketing of Indian Organizations" @default.
- W2353485976 doi "https://doi.org/10.17010/ijom/2013/v43/i1/34040" @default.
- W2353485976 hasPublicationYear "2013" @default.
- W2353485976 type Work @default.
- W2353485976 sameAs 2353485976 @default.
- W2353485976 citedByCount "1" @default.
- W2353485976 countsByYear W23534859762017 @default.
- W2353485976 crossrefType "journal-article" @default.
- W2353485976 hasAuthorship W2353485976A5019060423 @default.
- W2353485976 hasConcept C112698675 @default.
- W2353485976 hasConcept C113993141 @default.
- W2353485976 hasConcept C127576917 @default.
- W2353485976 hasConcept C144133560 @default.
- W2353485976 hasConcept C162853370 @default.
- W2353485976 hasConcept C18903297 @default.
- W2353485976 hasConcept C192975520 @default.
- W2353485976 hasConcept C39453970 @default.
- W2353485976 hasConcept C54649085 @default.
- W2353485976 hasConcept C86803240 @default.
- W2353485976 hasConcept C91306197 @default.
- W2353485976 hasConcept C93032411 @default.
- W2353485976 hasConcept C98495876 @default.
- W2353485976 hasConceptScore W2353485976C112698675 @default.
- W2353485976 hasConceptScore W2353485976C113993141 @default.
- W2353485976 hasConceptScore W2353485976C127576917 @default.
- W2353485976 hasConceptScore W2353485976C144133560 @default.
- W2353485976 hasConceptScore W2353485976C162853370 @default.
- W2353485976 hasConceptScore W2353485976C18903297 @default.
- W2353485976 hasConceptScore W2353485976C192975520 @default.
- W2353485976 hasConceptScore W2353485976C39453970 @default.
- W2353485976 hasConceptScore W2353485976C54649085 @default.
- W2353485976 hasConceptScore W2353485976C86803240 @default.
- W2353485976 hasConceptScore W2353485976C91306197 @default.
- W2353485976 hasConceptScore W2353485976C93032411 @default.
- W2353485976 hasConceptScore W2353485976C98495876 @default.
- W2353485976 hasLocation W23534859761 @default.
- W2353485976 hasOpenAccess W2353485976 @default.
- W2353485976 hasPrimaryLocation W23534859761 @default.
- W2353485976 hasRelatedWork W1533663632 @default.
- W2353485976 hasRelatedWork W156499295 @default.
- W2353485976 hasRelatedWork W2080378467 @default.
- W2353485976 hasRelatedWork W2101038221 @default.
- W2353485976 hasRelatedWork W2274033633 @default.
- W2353485976 hasRelatedWork W2352841190 @default.
- W2353485976 hasRelatedWork W2357360894 @default.
- W2353485976 hasRelatedWork W258711780 @default.
- W2353485976 hasRelatedWork W2615871042 @default.
- W2353485976 hasRelatedWork W3008908463 @default.
- W2353485976 hasRelatedWork W3151660330 @default.
- W2353485976 hasRelatedWork W3187033210 @default.
- W2353485976 hasRelatedWork W3200397337 @default.
- W2353485976 hasRelatedWork W564724701 @default.
- W2353485976 hasRelatedWork W2172821571 @default.
- W2353485976 hasRelatedWork W2181302393 @default.
- W2353485976 hasRelatedWork W2189355907 @default.
- W2353485976 hasRelatedWork W2189401584 @default.
- W2353485976 hasRelatedWork W2560977535 @default.
- W2353485976 hasRelatedWork W2992839197 @default.
- W2353485976 isParatext "false" @default.
- W2353485976 isRetracted "false" @default.
- W2353485976 magId "2353485976" @default.
- W2353485976 workType "article" @default.