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- W2356452889 abstract "Aiming at the loyalties of most brands are not high,this paper undertook research not only on the psychology of purchase and using of consumers with consideration of the economic characteristics of the times,but also on the anticipatory purpose and the anticipatory way of a product.Finally,the author put forward a plan for establishing and promoting the brand loyalty those enterprises should pay more attention on researching the anticipatory purpose and anticipatory way of products." @default.
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- W2356452889 date "2006-01-01" @default.
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- W2356452889 title "Research on the effect of product design in consumer's loyalty cultivation" @default.
- W2356452889 hasPublicationYear "2006" @default.
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