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- W2356812821 abstract "This paper makes use of research method of combining economic and social cultures and gives to the famous-brand strategy--a relatively independent,economic and social system--six spiritual civilization functions:fuction of updating modes of thought, function of cthics and moral principles,function of national spirit,function of qualified scientists and technicians,fuction of cultural development and function of inducing theories. In order to explore and utilize these functions,we must proceed from actual conditions and put stress on holding firmly to thethree-isms(collectivism,patriotism,socialism),on highteningthree moralities(public morality,vocation ethics,family virtues),on acquiringthree outlooks(correct world outlook,outlook on life,outlook on values)and on well combining the famous-brand strategy with the construction of spiritual civilization,especially in the aspects of promoting the progress of science and tcchnology and dcvcloping cultural and cducational undertakings." @default.
- W2356812821 created "2016-06-24" @default.
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- W2356812821 date "2001-01-01" @default.
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- W2356812821 title "On Exploiting the Famous-Brand Strategy to Functions in Spiritual Civilization" @default.
- W2356812821 hasPublicationYear "2001" @default.
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