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- W2357342874 abstract "The brand name has its economic and social effect. To mold a good image of an enterprise is the basis and premise of creating the image of brand name.The brand name is the representation of the image of quality,service,advertisement, trade mark and public relationship of an enterprise.The creation of the brand name is a systematic project of setting up the environmental systems both inside and outside the enterprise." @default.
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- W2357342874 date "2002-01-01" @default.
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- W2357342874 title "The Brand Name of an Enterprise ——the Prop of the Image of an Enterprise" @default.
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