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- W2359644846 abstract "In Internet-based e-commerce,the transaction entities’ trust levels provided by e-commerce platform can be viewed as a key indicator for users selecting transaction partners.The trust evaluation indicators of the transaction entity are defined,such as time of transactions,amount of transactions,evaluation of transactions and credit of rating user.This paper establishes a reputation-based trust evaluation model for e-commerce,and describes a corresponding trust calculation algorithm.The experimental results illustrate the effectiveness of the trust evaluation model for e-commerce and trust calculation algorithm." @default.
- W2359644846 created "2016-06-24" @default.
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- W2359644846 date "2012-01-01" @default.
- W2359644846 modified "2023-09-23" @default.
- W2359644846 title "Application of Reputation Theory in Trust Evaluation for E-commerce" @default.
- W2359644846 hasPublicationYear "2012" @default.
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