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- W2359693729 abstract "It is regarded as the strategic decision in the process of the efficient economic development for Zhangjiakou to construct the brand strategy,namely,the brand images should be established based on the local resources.Yet how should the local resources be exploited? How should the resources advantages be made use of? How should the brand strategy be constructed? These are the questions demanding further consideration,which the paper is aimed at." @default.
- W2359693729 created "2016-06-24" @default.
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- W2359693729 date "2007-01-01" @default.
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- W2359693729 title "On the Strategy to Construct the Brand Economy of Zhangjiakou Rooted in the Local Resources" @default.
- W2359693729 hasPublicationYear "2007" @default.
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