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- W2360646753 abstract "How to often has become a very important professional problem in the news business,which is now faced with white hot competition.The present paper holds that, in order to soften hard news, it is necessary to achieve the unification of theoretical understanding and news reporting practice on the basis of the unification of the party spirit and the characteristics of the masses,to locate accurately the meeting point betiveen weat the party and the Government demand and what the masses need and to determine a new and novel theme of information,which is the most important of the three thimgs to do. whether news has been softened or not is reflected by whether the great masses of readers enjoy reading the news reportings." @default.
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- W2360646753 date "2002-01-01" @default.
- W2360646753 modified "2023-09-23" @default.
- W2360646753 title "On the softening of Hard News" @default.
- W2360646753 hasPublicationYear "2002" @default.
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