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• W2362159308 abstract "Executive education is both a growing and increasingly competitive industry. The traditional business school, once a dominant player in this space, now faces competition from sophisticated and focused consultants and for-profit training specialists offering a variety of face-to-face and on-line instructional vehicles. An abiding question has become ever more prevalent for business schools – are executive education clients getting meaningful, long-term value for their significant investments? Demonstrating value and building capabilities is different for a generic, open enrolment course than for a custom program. This paper proposes a solutions-based approach to the development and implementation of customized executive programs, arguing that the tailored customer focus and the operational rigor of a solutions perspective leads to sustainable and measurable client value both at the individual and corporate level. A case study involving a global high technology company is used to demonstrate the steps required to apply a solutions roadmap. The results show that a solutions approach – carefully and collaboratively undertaken in selected settings – can provide considerable benefits to both client and provider. Further research is proposed to validate and develop the learning points." @default.
• W2362159308 created "2016-06-24" @default.
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• W2362159308 date "2018-03-01" @default.
• W2362159308 modified "2023-09-27" @default.
• W2362159308 title "Creating learning solutions for executive education programs" @default.
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• W2362159308 doi "https://doi.org/10.1016/j.ijme.2017.12.002" @default.
• W2362159308 hasPublicationYear "2018" @default.
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