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- W2363493538 abstract "With the deepening of power sector reform,the traditional management idea and method are no longer suitable for the new development and therefore it is necessary to study power marketing under new market environment.This paper proposes a series of new marketing ideas such as customer first,image leading,total marketing and marketing according to law as well as measures to be taken to overcome existing problems such as weak market recognition,behindhand marketing system,low service standard and difficulties in electricity sales revenue collection." @default.
- W2363493538 created "2016-06-24" @default.
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- W2363493538 date "2005-01-01" @default.
- W2363493538 modified "2023-09-28" @default.
- W2363493538 title "Thinking on Marketing Management for Power Utilities" @default.
- W2363493538 hasPublicationYear "2005" @default.
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