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- W2364540379 abstract "With the growing maturity of our country's financial market and the improvement of the openning of China’s finance, how to improve the competitive power of commercial banks has become a widely discussed topic. In this paper, the customer relationship management in identifying customers, analyzing customers, developing good relationships between customers and banks and bringing up adherent customers is introduced. The problems in applying the CRM such as conceptions, technologies and systems etc. are discussed." @default.
- W2364540379 created "2016-06-24" @default.
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- W2364540379 date "2004-01-01" @default.
- W2364540379 modified "2023-09-25" @default.
- W2364540379 title "Application of the Customer Relationship Management in Chinese Commercial Bank" @default.
- W2364540379 hasPublicationYear "2004" @default.
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