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- W2364743498 abstract "An empirical research on the factors affecting consumers life-insurance purchase decision is performed through factor analyze and generalized logistic model. It finds that the cognition about life-insurance,economic condition,the frequency of taking part in risk activities,the extent which consumers worry about future and the life-insurance purchasing experience have significant positive effect on life-insurance purchase decision in turn." @default.
- W2364743498 created "2016-06-24" @default.
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- W2364743498 date "2008-01-01" @default.
- W2364743498 modified "2023-09-24" @default.
- W2364743498 title "An Empirical Research on the Factors Affecting Consumers' Life-insurance Purchase Decision" @default.
- W2364743498 hasPublicationYear "2008" @default.
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