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- W2364803160 abstract "The paper reviews the literature on customer satisfaction,customer loyalty and enterprise performance,and puts forward the index to measure the three variables.Based on the principle of service profit chain and the characteris- tics of hotels,it presents a conceptual model and five hypotheses on the model.An empirical study is made using the questionnaires from three 3 star hotels.The study tests the reliability and validity of questionnaires,and analyzes the cor- relation between customer satisfaction,customer loyalty and enterprise performance.The results support the hypotheses." @default.
- W2364803160 created "2016-06-24" @default.
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- W2364803160 date "2008-01-01" @default.
- W2364803160 modified "2023-09-28" @default.
- W2364803160 title "A Study of Relationship Between Customer Satisfaction,Customer Loyalty and Hotel Performance" @default.
- W2364803160 hasPublicationYear "2008" @default.
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