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- W2365111486 abstract "There are many problems in the tourist industry,such as low quality of service,pernicious price war,lack of innovation in the way of product designed,etc.It might be done some things to resolve the problems,which are the service innovation and the building of brand of tourist industry.The model of service innovation is made up of four factors,which are the new concept of service,the platform of relations with customers, the organization of service innovation and the strategic problem of service innovation." @default.
- W2365111486 created "2016-06-24" @default.
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- W2365111486 date "2003-01-01" @default.
- W2365111486 modified "2023-09-28" @default.
- W2365111486 title "Service Innovation and Brand Building of Tourist Industry" @default.
- W2365111486 hasPublicationYear "2003" @default.
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