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- W2366839596 abstract "Based on the banking industry,this paper investigates the driven mechanism of the effect of organization support on the generation of service innovation ideas by front office staff through individual perceptions. Empirical analysis shows that job satisfaction,organizational support and services contact quality have direct positive effect on their generation of service innovation ideas. In addition,organizational support and job satisfaction also have indirect positive impact on their generation of service innovation ideas through the service contact quality. Organization emotional commitment has positive mediating effect while emotional exhaustion has negative mediating effect on the front office staff generation of service innovation ideas by service contact quality. The results show that service-oriented organization should increase the support and attention to the front office staff to improve service contact quality,which will increase service innovation idea." @default.
- W2366839596 created "2016-06-24" @default.
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- W2366839596 date "2014-01-01" @default.
- W2366839596 modified "2023-09-24" @default.
- W2366839596 title "Creative Driven Mechanism of Front Office Service based on Organizational Support and Individual Perception" @default.
- W2366839596 hasPublicationYear "2014" @default.
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