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- W2367213011 abstract "Independent hotel is the main body of the hotel industry.Facing the fierce market competition,independent hotels are struggling their survival and development.Innovation is the only way.Independent hotels must make efforts to tap their own advantages and characteristics and make innovations in management,marketing,services and room service facilities etc.In management,they should modernize management thinking and operation,have efficient use of human resources; In marketing,they should take full advantage of Internet resources,and actively carry out network marketing innovation,and seek win-win way of competing,establish hotels union; In service,they should innovate service method,contents,objects,locations,time and place.Room facilities innovation should focus on the bathroom,bed,bedside cabinets and a new TV." @default.
- W2367213011 created "2016-06-24" @default.
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- W2367213011 date "2010-01-01" @default.
- W2367213011 modified "2023-09-24" @default.
- W2367213011 title "Innovation-the Only Way to Survive and Develop Independent Hotels" @default.
- W2367213011 hasPublicationYear "2010" @default.
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