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- W2367930129 abstract "With China's economic development,the state has increased the intensity of macroeconomic regulation and unveiled a series of macro-control policies to standardize the real estate market and strictly controled the real estate project loans,which further intensified the competition in China's real estate market,making the developers pay more attention to the marketing real estate,eapecially the marketing planning.Based on this,this article stands on the status of real estate development to demonstrate the important content and process in the procedure of marketing planning of the real estate with taking the project of The Xiangjiang City as an example.Moreover,the author also constructs the marketing planning framwork of the real estate." @default.
- W2367930129 created "2016-06-24" @default.
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- W2367930129 date "2010-01-01" @default.
- W2367930129 modified "2023-09-27" @default.
- W2367930129 title "The Application of 4PS Theory in Real Estate Marketing Planning" @default.
- W2367930129 hasPublicationYear "2010" @default.
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