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- W2368482838 abstract "Based on the theory of market marketing,the author determined that the factors that affected the magnitude of the marketing market of the events of summer Olympic Games to be held in our country were audience population,purchase power and purchase desire, which were further subdivided. Having carried out a survey on 2,500 consumers through questionnaires established according to the indexes finally determined, and having sorted the results from the survey, the author considered that the event group with large market scale included 7 specific events, and that the event group with medium market scale included 10 events,and that the event group with small market scale included 9 events. These results have been verified by the results of surveys carried out by exports and scholars.Each of the three events has some common market characteristics itself." @default.
- W2368482838 created "2016-06-24" @default.
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- W2368482838 date "2005-01-01" @default.
- W2368482838 modified "2023-09-24" @default.
- W2368482838 title "Even group distribution of the even marketing market of Summer Olympic Games to be held in our country" @default.
- W2368482838 hasPublicationYear "2005" @default.
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