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- W2370048709 abstract "Cooperation of schools and enterprises is indispensable for the development of vocational colleges. At present, there are still a lot of problems in the cooperation. We can apply the relationship marketing theory of enterprise management to the cooperation to establish the management mechanism. It is important to implement the principle of sharing resources, drawing on each other's comparative advantages, creating interest together, and gaining mutual benefits, integrating the demands of schools, enterprises and students to gain win-win situation and promote the long and stable cooperation of schools and enterprises." @default.
- W2370048709 created "2016-06-24" @default.
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- W2370048709 date "2009-01-01" @default.
- W2370048709 modified "2023-09-23" @default.
- W2370048709 title "Study on the Application of Relationship Marketing Theory to Management Mechanism of Cooperation of Schools and Enterprises" @default.
- W2370048709 hasPublicationYear "2009" @default.
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