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- W2372509030 abstract "The aim of this study is to explore the tour guide professional identity put forward some countermeasures to improve the professional identity on the basis of analysis. Combined with the existing research results, the paper sets scale for tour guide professional identity, analyses the data with the help of the software SPSS, uses Fuzzy-IPA analysis method. The result shows that:(1)Tour guide professional identity contains professional emotion,behavior intention,external support and working conditions.(2)The composite score of tour guide professional identity is relatively low;(3)external support plays an important role in tour guide professional identity score." @default.
- W2372509030 created "2016-06-24" @default.
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- W2372509030 date "2014-01-01" @default.
- W2372509030 modified "2023-09-23" @default.
- W2372509030 title "Study on Tour Guide Professional Identity by Fuzzy-IPA" @default.
- W2372509030 hasPublicationYear "2014" @default.
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