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- W2372648265 abstract "Product placement is often criticized,but rarely gets research from the law aspect.The transform of advertisement expression technique is not the reason that it can evade the restraint of Advertising Law because product placement is a commercial advertisement.Product placement is suspected of violating Advertising Law,Consumer Protection Law,Anti-Unfair Competition Law.The relevant government departments should issue some special provisions for product placement in content,form,quantity,duration,operation and legal sanctions so as to put this kind of advertisement in order." @default.
- W2372648265 created "2016-06-24" @default.
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- W2372648265 date "2012-01-01" @default.
- W2372648265 modified "2023-09-25" @default.
- W2372648265 title "On Product Placement from the Legal Perspective" @default.
- W2372648265 hasPublicationYear "2012" @default.
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