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- W2373792390 abstract "In this paper,we first elaborated on the effect of logistics on market operation on the aspects of product,price,place and promotion and the effect of market operation on logistics on the aspects of promotional strategy,market prediction and market channel,and finally,on the basis of product life-cycle theory,explored the strategy for the integration of the two for the stages of introduction,growth,maturity and degradation." @default.
- W2373792390 created "2016-06-24" @default.
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- W2373792390 date "2012-01-01" @default.
- W2373792390 modified "2023-10-03" @default.
- W2373792390 title "Integrated Development of Marketing and Logistics Management" @default.
- W2373792390 hasPublicationYear "2012" @default.
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