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- W2374055969 abstract "With the rapid development of global service economy, Revenue Management, which is the management technique for perishable service products, has been applied in a great variety of areas in service industry. However, in order to apply RM effectively, in addition to building a complicated RM computer system, all service businesses should assure that customer management, staff quality, organizational structure and so on have been well prepared. The authors attempt to introduce mainly the corresponding policies from the perspectives of managing external customers and internal organization so as to set a solid basis for the implementation of RM." @default.
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- W2374055969 date "2004-01-01" @default.
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- W2374055969 title "The Strategy Guarantee for Revenue Management in Service Businesses" @default.
- W2374055969 hasPublicationYear "2004" @default.
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