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- W2374182885 abstract "With specific reference to the practical needs of enterprises in their operation,this paper presents a mathematical model for the evaluation of integrated marketing strategies as well as methods for its study." @default.
- W2374182885 created "2016-06-24" @default.
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- W2374182885 date "2000-01-01" @default.
- W2374182885 modified "2023-09-23" @default.
- W2374182885 title "A STUDY ON THE EVALUATION OF INTEGRATED MARKETING STRATEGIES" @default.
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