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- W2374863790 abstract "This paper introduces the content and significance of hull brand development and technical innovation strategy.By applying the theories of innovation and brand stragegy management,this paper analyses the development chance,environment and situation and development targets of our country’s ship industry,proposes some suggestions on implementing hull brand strategy and design technique innovation." @default.
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- W2374863790 date "2009-01-01" @default.
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- W2374863790 title "Promote Hull Development and Design Technique Innovation to Realize Great Target of Being Shipbuilding Power" @default.
- W2374863790 hasPublicationYear "2009" @default.
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