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- W2375895372 abstract "Cultural management is an important component of business management in pharmaceutical enterprises.Modern pharmaceutical enterprises are attaching increasing importance to the role of cultural strategy in business development.Good enterprise culture is the vital spiritual pillar and motivation of the survival and development of modern pharmaceutical enterprises.Spiritual culture of pharmaceutical enterprises involves multiple cultural elements,including employees' values,professional ethics,the spirit of enterprise,and enterprise's prevailing customs,serving as the soul of culture management in pharmaceutical enterprises.Pharmaceutical enterprise's values are the core component of enterprise culture,determining the operation philosophy and style of enterprise management,the development of enterprises,and enterprises' external image building.To strengthen the morality construction is an important content of the construction of the medical enterprise culture.Cultural innovation is essential to enhance the core competitiveness of pharmaceutical enterprises." @default.
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- W2375895372 date "2011-01-01" @default.
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- W2375895372 title "Analysis of the Essence of Cultural Management in Pharmaceutical Enterprises" @default.
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