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- W2377777405 abstract "China applied for the Olympics and entered WTO successfully,which brought infinite opportunities into sports.Now famous foreign sport brands are poured into internal markets.Therefore great challenges are brought to domestic sport production brands which are still young.The article compares the domestic sport production brands with the foreign ones,and analyzes the effective brand strategies in order to find some successful suggestions for our sport brands." @default.
- W2377777405 created "2016-06-24" @default.
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- W2377777405 date "2006-01-01" @default.
- W2377777405 modified "2023-09-26" @default.
- W2377777405 title "Brand Strategies for Chinese Sport Productions" @default.
- W2377777405 hasPublicationYear "2006" @default.
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