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- W2380813054 abstract "Brand names cannot be arbitrarily created;they are motivated.Coined English brand names are created according to the principles of linguistics,culture,psychology,marketing and aesthetics,as well as the attributes and functions of products.This article analyzes the motivation of pronunciation,word-formation and meaning of coined English brand names in the hope of giving some help to the naming of exported products of our country." @default.
- W2380813054 created "2016-06-24" @default.
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- W2380813054 date "2006-01-01" @default.
- W2380813054 modified "2023-09-23" @default.
- W2380813054 title "A Brief Analysis on the Motivation for the Coined English Brand Names" @default.
- W2380813054 hasPublicationYear "2006" @default.
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