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- W2381891330 abstract "Based on the investigation on the present management situation of the fitness and entertainment service in Hebei's sports colleges and departments,this paper has analyzed the management situation and characteristics of Hebei sports colleges and universities's fitness and entertainment service brand.It holds that there are many problems in Hebei sports fitness and entertainment service such as insufficient brand extension and short industrial chain.It thinks that,in the process of Hebei sports colleges and universities providing fitness and entertainment service,we should actively develop sports facilities management and establish sports fitness clubs to gradually expand their impact,conduct extensive sports technical training and further develop competitive performance market to provide sports service for each station unit." @default.
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- W2381891330 date "2012-01-01" @default.
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- W2381891330 title "The Countermeasures Study on the Brand Extension of Sport Fitness and Leisure Industry In Sports Colleges and Departments" @default.
- W2381891330 hasPublicationYear "2012" @default.
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