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- W2382247578 abstract "As this paper proposes , the strategies with which retail enterprises develops private brands begin with the conversion of concept ,establishing the view of customer center ,properly expanding business scale ,carefully selecting the way of development and the product items .At the meantime ,pay attention to the quality management of products, scientifically making the tactics of marketing combination. Otherwise, such aspects as supporting the reputation of enterprises , protecting the image of brands and employing skilled talents also can not be neglected." @default.
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- W2382247578 date "2004-01-01" @default.
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- W2382247578 title "Private Brands Can Save Local Retail Trade——Scientifical Practice Private Brands Strategy" @default.
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