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- W2385417163 abstract "From the perspective of corporate communication,we put forward a dynamic model of promoting made-in-China's reputation According to our model,we can build and promote made-in-China's image and reputation through primary,secondary,and tertiary corporate communication.Communication can be categorized as three kinds:crude communication;perfect communication;unbalanced communication. Transferring from crude communication and unbalanced communication to perfect communication represents the communication path for us to promote made-in-China's reputation.Some countermeasures about promotion of made-in-China's reputation are also provided in our re- search" @default.
- W2385417163 created "2016-06-24" @default.
- W2385417163 creator A5056746726 @default.
- W2385417163 date "2008-01-01" @default.
- W2385417163 modified "2023-09-25" @default.
- W2385417163 title "Research on the Promotion of Made-in-China' s Reputation from the Perspective of Corporate Communication" @default.
- W2385417163 hasPublicationYear "2008" @default.
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