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- W2386550562 abstract "Through the historical documents,we use psychology,sports cultural sociology and other related knowledge,to analyze the carrier form,style and function of sports slogans over the past 60 years on China.Sports slogans are stamped with the brands of era and they are the surface features during sports culture spreads.The functions of sports slogans are advocacy function,mobilization of stimulants functions,orientation functions.They represent sports spirit of different era and development and transition of sports culture with their ever-changing content and carriers.We suggest that,in order to solve the problems in sports slogans,we have to enhance the propaganda and education for the sports slogans publishers,the government promulgates administrative regulations on sports slogans,strengthen legislative oversight and law enforcement,and strengthen the organizers' publicity guidance and supervision management on the sports stands audience." @default.
- W2386550562 created "2016-06-24" @default.
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- W2386550562 date "2011-01-01" @default.
- W2386550562 modified "2023-09-25" @default.
- W2386550562 title "A Study on Carriers,Style and Functions of Sports Slogans over the Past 60 Years in China" @default.
- W2386550562 hasPublicationYear "2011" @default.
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