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- W2386573415 abstract "The authors think that,at present,more and more retailing enterprises are involved in transnational business.There is not an universal mode for transnational business.Retailing enterprises involved in transnational business should pay attention to such issues as choosing appropriate opportunities to be involved in transnational business and the appropriate mode of operation,developing clear strategies,understanding differences in geography and culture of the target region,improving competitiveness with the support of service and the cross-culture management.And the authors also give some suggestions for these enterprises in terms of profit-making mode and mode of operation." @default.
- W2386573415 created "2016-06-24" @default.
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- W2386573415 date "2008-01-01" @default.
- W2386573415 modified "2023-09-23" @default.
- W2386573415 title "Problems We Should Pay Attention to in Retailing Enterprises' Transnational Business" @default.
- W2386573415 hasPublicationYear "2008" @default.
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