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- W2386739629 abstract "Although enterprise marketing risk identification is the very base of enterprise marketing risk management,few study attaches great importance to enterprise marketing risk identification at present.The paper puts forward a new method,that is an enterprise marketing risk identification method based on the Soft System Thinking,which provides an efficient way to distinguish enterprise marketing risk." @default.
- W2386739629 created "2016-06-24" @default.
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- W2386739629 date "2012-01-01" @default.
- W2386739629 modified "2023-09-24" @default.
- W2386739629 title "On the Enterprise Marketing Risk Identification Based on the Soft System Thinking" @default.
- W2386739629 hasPublicationYear "2012" @default.
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