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- W2389072950 abstract "This paper reviews the literatures of NSD taxonomy.The result shows that NSD taxonomy studies are often based on NSD concepts and the stream of new service style→new service process→new service content with qualitative methods.There are no innovations of research frameworks in the past thirty years,which results in low practical significances.The contradiction between standardization and individuation and its impact on NSD are systematically analyzed.A prospective research framework in general is constructed according to the characters of network environment.The framework points out that the core issue of prospective research is NSD for to mass customization with the basic theory of service modularity.Finally,future opportunities of NSD taxonomy studies are identified." @default.
- W2389072950 created "2016-06-24" @default.
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- W2389072950 date "2013-01-01" @default.
- W2389072950 modified "2023-09-23" @default.
- W2389072950 title "New Service Development(NSD)Taxonomy: Literature Review and Prospective Research Framework" @default.
- W2389072950 hasPublicationYear "2013" @default.
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