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• W2390995709 abstract "With time being the most important competition resources following price,variety and quality,the expenses that enterprises invest on time compression are increasing.Generally,time's reducing can cause cost's increasing.But the facts that came from time-based competition(TBC) all over world show that the quick new product development speed and delivery speed can be contribute to the reduce of cost and the increase in profit.Time-based competition company which can respond rapidly to customer demand has obtained greater profits and market share than its competitors as a result of time-based strategy(TBS).But different TBS influence the time and the cost differently.This paper takes 124 mid-west automotive companies in China as a sample,analyzes the relationship between 18 kinds of TBS and time and cost.The following are the main creative points. Firstly,this paper proves the theoretical discussion that at the enterprise level,time is the main factor that affecting cost.In China′s automotive industry,time has become the main means to improve internal operational efficiency,reduce costs and improve financial performance with shorter time to achieve the reduction of business costs.From a theoretical point of view,this finding proves that the influence on the time to the overall financial performance can be achieved by cost reduction.It also proves the theoretical discourse that time is not only the intermediate variable for the TBS influence on performance,but quality and costs may also be the intermediate variables(Drog et al,2004).The research suggests that in China′s automobile industry,time has become the principal means of improving internal operational efficiency and reducing cost. Secondly,the implementation of TBC can reduce both time and cost.The research suggests that R D concurrent operations,selecting a small number of suppliers to develop long-term strategic relationship,and so five kinds of strategies can ensure that the time and cost of competitive advantage are achieved simultaneously.Theoretically,TBC is not to give up price,quality and variety,but to achieve these goals under the premise of a timely response to the needs of customers(Stalk,1988).This has positive theoretical value for the current TBC research that how to prove that TBC strategy can achieve time,quality and cost at the same time.From the TBC literature,the only empirical study testing the three competitive elements relationship between time,cost and quality is the research of Jayanth and Sanjay(1998),who investigate the TBS of the influence on time and the quality simultaneously.Although those scholars(Toni,2000;Cui Song et.al,2006) theoretically analyzed some TBS could reduce time and cost,but not empirically proved such relationship.This study can explain the phenomenon that the company applying TBS can obtain bigger market share and higher profit and dominant competition position,and it can empirically explain the coincident relationship between traditional time cost trade-off and TBC's time cost trade-off. Thirdly,according to the influence on the time and the cost,the TBS can be divided into four categories,which helps companies compete according to different strategies aims and to select different TBS.This also proves TBS can't help all companies improve time and cost or get higher profits simultaneously,but it's true for the automotive industry at least.This study finds that some TBS can improve time,some can improve both time and cost,while others do not significantly impact on the time and cost.This conclusion shows that in the TBC,enterprises should not blindly select TBS,but select the most suitable TBS according to their own needs and industry characteristics,as well as improvement area of time or cost.The study has practical significance to guide enterprise TBC's practice.The author thinks that the main reason for the different effects of TBS to the time and cost is the unique automotive industry or Chinese cultural characteristics,but this requires further study." @default.
• W2390995709 created "2016-06-24" @default.
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• W2390995709 date "2012-01-01" @default.
• W2390995709 modified "2023-09-23" @default.
• W2390995709 title "The Influence of Time-based Competition Strategy on Time and Cost:Evidence from Mid-west Aarea Automobile Industry in China" @default.
• W2390995709 hasPublicationYear "2012" @default.
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