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- W2391715216 abstract "As a typical traditional retailer,Wal-Mart had carried out an earlier e-commerce practice and exploration,and accumulated extremely valuable experience in the long-term development.This paper begins with a brief description of the development of Wal-Mart,analyzes the background of Wal-Mart's e-commerce development,the main strategy and significances;and then discusses the countermeasures for Chinese traditional retailers to develop e-commerce with an emphasis on discussing the ways for traditional retailers to build and manage the e-commerce platform.It is an important choice for traditional retailers to develop e-commerce quickly." @default.
- W2391715216 created "2016-06-24" @default.
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- W2391715216 date "2011-01-01" @default.
- W2391715216 modified "2023-09-23" @default.
- W2391715216 title "A study on the development and transformation of e-commerce for traditional retailers by learning from Wal-Mart's experience" @default.
- W2391715216 hasPublicationYear "2011" @default.
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