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- W2394023802 abstract "Perfume is a kind of widely-concerned commodity whose translated name is of utmost impor-tance.Translator should adopt proper means to translate perfume's name.With memetics as its theoret-ical basis,the paper probes into the influence of memes' communication process upon Chinese version of perfume's name and exemplifies the adoption of domestication and heterization translation strategies in translating perfume's names,so as to show their esthetic sentiment and cultural implication." @default.
- W2394023802 created "2016-06-24" @default.
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- W2394023802 date "2010-01-01" @default.
- W2394023802 modified "2023-09-26" @default.
- W2394023802 title "Domestication and Heterization of Perfume's Name from the Perspective of Memetics" @default.
- W2394023802 hasPublicationYear "2010" @default.
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