SemOpenAlex |

SemOpenAlex

Matches in SemOpenAlex for { <https://semopenalex.org/work/W2394111910> ?p ?o ?g. }

Showing items 1 to 67 of 67 with 100 items per page.

W2394111910 abstract "This paper draws support from the example of competition between Qingdao Beer and Baotuquan Beer,using SWOT analysis' method to analyze the advantages and disadvantages of the regional brands.The advantages of regional brands mainly include the market and channel and the great number of brand loyalty consumer groups as a result of their many years efforts.But they also have disadvantages in the sense of competition,financial source,brand and so on.This paper,using 4R marketing theory,points out the strategies of regional brands.At last,the conclusion is got that regional brands should increase market perception speed,provide customers with the humanization of products and services,use all available forces and realize the value of the company.Only in this way can they survive in the competitive environment." @default.
W2394111910 created "2016-06-24" @default.
W2394111910 creator A5015774114 @default.
W2394111910 date "2007-01-01" @default.
W2394111910 modified "2023-09-23" @default.
W2394111910 title "The Research on Regional Brands Based on SWOT Analysis and 4R Marketing" @default.
W2394111910 hasPublicationYear "2007" @default.
W2394111910 type Work @default.
W2394111910 sameAs 2394111910 @default.
W2394111910 citedByCount "0" @default.
W2394111910 crossrefType "journal-article" @default.
W2394111910 hasAuthorship W2394111910A5015774114 @default.
W2394111910 hasConcept C119059837 @default.
W2394111910 hasConcept C144133560 @default.
W2394111910 hasConcept C162853370 @default.
W2394111910 hasConcept C18903297 @default.
W2394111910 hasConcept C205971072 @default.
W2394111910 hasConcept C2776094799 @default.
W2394111910 hasConcept C2776967331 @default.
W2394111910 hasConcept C2780144342 @default.
W2394111910 hasConcept C2994313005 @default.
W2394111910 hasConcept C57375061 @default.
W2394111910 hasConcept C58546491 @default.
W2394111910 hasConcept C86803240 @default.
W2394111910 hasConcept C91306197 @default.
W2394111910 hasConcept C93032411 @default.
W2394111910 hasConceptScore W2394111910C119059837 @default.
W2394111910 hasConceptScore W2394111910C144133560 @default.
W2394111910 hasConceptScore W2394111910C162853370 @default.
W2394111910 hasConceptScore W2394111910C18903297 @default.
W2394111910 hasConceptScore W2394111910C205971072 @default.
W2394111910 hasConceptScore W2394111910C2776094799 @default.
W2394111910 hasConceptScore W2394111910C2776967331 @default.
W2394111910 hasConceptScore W2394111910C2780144342 @default.
W2394111910 hasConceptScore W2394111910C2994313005 @default.
W2394111910 hasConceptScore W2394111910C57375061 @default.
W2394111910 hasConceptScore W2394111910C58546491 @default.
W2394111910 hasConceptScore W2394111910C86803240 @default.
W2394111910 hasConceptScore W2394111910C91306197 @default.
W2394111910 hasConceptScore W2394111910C93032411 @default.
W2394111910 hasLocation W23941119101 @default.
W2394111910 hasOpenAccess W2394111910 @default.
W2394111910 hasPrimaryLocation W23941119101 @default.
W2394111910 hasRelatedWork W1586093102 @default.
W2394111910 hasRelatedWork W1860925237 @default.
W2394111910 hasRelatedWork W1890841540 @default.
W2394111910 hasRelatedWork W2085334449 @default.
W2394111910 hasRelatedWork W2267094819 @default.
W2394111910 hasRelatedWork W2347857164 @default.
W2394111910 hasRelatedWork W2348335357 @default.
W2394111910 hasRelatedWork W2349602598 @default.
W2394111910 hasRelatedWork W2349742189 @default.
W2394111910 hasRelatedWork W2352847884 @default.
W2394111910 hasRelatedWork W2355112032 @default.
W2394111910 hasRelatedWork W2357186814 @default.
W2394111910 hasRelatedWork W2363739716 @default.
W2394111910 hasRelatedWork W2365775597 @default.
W2394111910 hasRelatedWork W2375959551 @default.
W2394111910 hasRelatedWork W2394403108 @default.
W2394111910 hasRelatedWork W2590300173 @default.
W2394111910 hasRelatedWork W2944729674 @default.
W2394111910 hasRelatedWork W3022221027 @default.
W2394111910 hasRelatedWork W6247128 @default.
W2394111910 isParatext "false" @default.
W2394111910 isRetracted "false" @default.
W2394111910 magId "2394111910" @default.
W2394111910 workType "article" @default.