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- W2394233713 abstract "Resently,more and more enterprises pay attention to consumer behavior,its research also starts to develop gradually.But the traditional techology of statistic that used commonly in consumer behavior has these or those shortages.This paper means that introduce an new social science research methodology——SEM to find a more efficiency analytic method to study consumer behavior.Though analysis SEM and exparimental research,we find that SEM not only is good at phychology research,but also show its particular advantage in consumer behavior.This point has been validated by exparimental research." @default.
- W2394233713 created "2016-06-24" @default.
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- W2394233713 date "2006-01-01" @default.
- W2394233713 modified "2023-09-23" @default.
- W2394233713 title "SEM-based Exparimental Research of Consumer Behavior" @default.
- W2394233713 hasPublicationYear "2006" @default.
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