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• W2401002717 abstract "v TABLE OF CONTENTS vii LIST OF TABLES x LIST OF FIGURES xii CHAPTER 1: INTRODUCTION 1 CHAPTER 2: LITERATURE REVIEW 7 2.1 Theoretical foundation 7 2.2 Construct Definitions 10 2.3 Information Quality 12 2.4 Customer Relationship Management 25 2.4.1 Relationship Investment 26 2.4.2 Relationship Quality 26 2.5 Hypothesis Development 28 CHAPTER 3: RESEARCH DESIGN AND METHODOLOGY 31 3.1 Design 31" @default.
• W2401002717 created "2016-06-24" @default.
• W2401002717 creator A5001475242 @default.
• W2401002717 date "2016-01-01" @default.
• W2401002717 modified "2023-09-26" @default.
• W2401002717 title "Understanding the Impact of Information Quality on Customer Relationship Management" @default.
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