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- W2431819832 abstract "There are many components in modern banking which affected the process of the bank’s monetary resource equipping and financial institutions and then the amount of their profitability. Such as: using of information and communication technology, marketing, enjoying of hired skilful human force, creating variety and quality in presenting bank services, attracting costumer satisfaction of employee, favorable internal environment and the position of branches in modern banking, are important instruments, which are used to better attracting monetary resource and increasing bank profitability. Among above mentioned components, marketing has incredible importance, so, the banks should strongly pay attention to marketing in order to be aware of costumers’ favorite and needs (Darabi, Molaee, 2011). This study is searching of reviewing the effects of liquidity, maintaining the capital, inflation, GDP variables on Meli Bank profitability. This study is accounted as an applied investigation, and the used method in this study, is correlative, by considering that the effects of independent variables are measured upon dependent variables. Some of required data, are analyzed through reviews software and at last, it’s identified that among four variables of liquidity, GDP, has relation with the bank profitability and the other ones (inflation and maintaining the capital) have no relation with the bank profitability." @default.
- W2431819832 created "2016-06-24" @default.
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- W2431819832 date "2016-04-29" @default.
- W2431819832 modified "2023-09-23" @default.
- W2431819832 title "Reviewing the effects of liquidity variables, capital saving, inflation and GDP on Meli Bank profitability" @default.
- W2431819832 hasPublicationYear "2016" @default.
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