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- W2461879829 abstract "This chapter from The Library Marketing Toolkit introduces several essential tools which every library needs as part of their marketing toolkit. These include developing the library website (including mobile version), utilising word-of-mouth promotion, obtaining and interpreting user feedback, perfecting the elevator pitch, and signs and displays. It includes case studies from David Lee King, and Aaron Tay, Rebecca Jones." @default.
- W2461879829 created "2016-07-22" @default.
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- W2461879829 date "2012-01-01" @default.
- W2461879829 modified "2023-09-23" @default.
- W2461879829 title "Essential marketing tools" @default.
- W2461879829 hasPublicationYear "2012" @default.
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