Matches in SemOpenAlex for { <https://semopenalex.org/work/W2468610106> ?p ?o ?g. }
Showing items 1 to 68 of
68
with 100 items per page.
- W2468610106 abstract "Since Hugh Hefner proposed to Playmate Kimberley Conrad in July 1988, the Playboy brand champion was absent from the spotlight where, for four decades previously, he had played a significant role in the growth of the company behind the brand. Few other brands in history had such visible and vocal brand advocates and brand guardians as Playboy did in Hugh Hefner. Much of the world saw Hugh Hefner as the living symbol of Playboy and his absence in the 1990s did not go unnoticed by consumers. Furthermore, the highly publicized changes at the Playboy Mansion discussed in Chapter 14, which had long been regarded as Disneyland for adults, added to the confusion and further clouded the Playboy brand message. Hefner’s vocal and physical denouncements of the lifestyle he led prior to marrying Conrad in 1989 were heard around the world, and many loyal customers were confused by a brand that struggled with living its own promise in the 1990s." @default.
- W2468610106 created "2016-07-22" @default.
- W2468610106 creator A5058076806 @default.
- W2468610106 date "2009-01-01" @default.
- W2468610106 modified "2023-09-24" @default.
- W2468610106 title "The Brand Champion Returns to the Spotlight" @default.
- W2468610106 doi "https://doi.org/10.1057/9780230239586_16" @default.
- W2468610106 hasPublicationYear "2009" @default.
- W2468610106 type Work @default.
- W2468610106 sameAs 2468610106 @default.
- W2468610106 citedByCount "0" @default.
- W2468610106 crossrefType "book-chapter" @default.
- W2468610106 hasAuthorship W2468610106A5058076806 @default.
- W2468610106 hasConcept C11171543 @default.
- W2468610106 hasConcept C112698675 @default.
- W2468610106 hasConcept C134400042 @default.
- W2468610106 hasConcept C138885662 @default.
- W2468610106 hasConcept C142362112 @default.
- W2468610106 hasConcept C144133560 @default.
- W2468610106 hasConcept C15744967 @default.
- W2468610106 hasConcept C17744445 @default.
- W2468610106 hasConcept C199539241 @default.
- W2468610106 hasConcept C2780465443 @default.
- W2468610106 hasConcept C2781140086 @default.
- W2468610106 hasConcept C2992181568 @default.
- W2468610106 hasConcept C41895202 @default.
- W2468610106 hasConcept C95457728 @default.
- W2468610106 hasConceptScore W2468610106C11171543 @default.
- W2468610106 hasConceptScore W2468610106C112698675 @default.
- W2468610106 hasConceptScore W2468610106C134400042 @default.
- W2468610106 hasConceptScore W2468610106C138885662 @default.
- W2468610106 hasConceptScore W2468610106C142362112 @default.
- W2468610106 hasConceptScore W2468610106C144133560 @default.
- W2468610106 hasConceptScore W2468610106C15744967 @default.
- W2468610106 hasConceptScore W2468610106C17744445 @default.
- W2468610106 hasConceptScore W2468610106C199539241 @default.
- W2468610106 hasConceptScore W2468610106C2780465443 @default.
- W2468610106 hasConceptScore W2468610106C2781140086 @default.
- W2468610106 hasConceptScore W2468610106C2992181568 @default.
- W2468610106 hasConceptScore W2468610106C41895202 @default.
- W2468610106 hasConceptScore W2468610106C95457728 @default.
- W2468610106 hasLocation W24686101061 @default.
- W2468610106 hasOpenAccess W2468610106 @default.
- W2468610106 hasPrimaryLocation W24686101061 @default.
- W2468610106 hasRelatedWork W1513189797 @default.
- W2468610106 hasRelatedWork W1538548740 @default.
- W2468610106 hasRelatedWork W154437645 @default.
- W2468610106 hasRelatedWork W1973539067 @default.
- W2468610106 hasRelatedWork W2088706180 @default.
- W2468610106 hasRelatedWork W2157146371 @default.
- W2468610106 hasRelatedWork W2255784299 @default.
- W2468610106 hasRelatedWork W2319779545 @default.
- W2468610106 hasRelatedWork W2437391551 @default.
- W2468610106 hasRelatedWork W2466706037 @default.
- W2468610106 hasRelatedWork W2473652201 @default.
- W2468610106 hasRelatedWork W2477592711 @default.
- W2468610106 hasRelatedWork W2495527374 @default.
- W2468610106 hasRelatedWork W2502132376 @default.
- W2468610106 hasRelatedWork W2506179422 @default.
- W2468610106 hasRelatedWork W2968922468 @default.
- W2468610106 hasRelatedWork W566266222 @default.
- W2468610106 hasRelatedWork W646376488 @default.
- W2468610106 hasRelatedWork W879476019 @default.
- W2468610106 hasRelatedWork W2588784271 @default.
- W2468610106 isParatext "false" @default.
- W2468610106 isRetracted "false" @default.
- W2468610106 magId "2468610106" @default.
- W2468610106 workType "book-chapter" @default.