Matches in SemOpenAlex for { <https://semopenalex.org/work/W2476123061> ?p ?o ?g. }
- W2476123061 abstract "Do brand communities really work for FMCG? Can consumers involved in brand communities be characterized by specific behavioral attributes? Are there significant differences between members and those c" @default.
- W2476123061 created "2016-08-23" @default.
- W2476123061 creator A5076238049 @default.
- W2476123061 date "2012-01-01" @default.
- W2476123061 modified "2023-10-18" @default.
- W2476123061 title "Brand Communities for Fast Moving Consumer Goods" @default.
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