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- W2477934913 abstract "What is the primary objective of the business plan process? Entrepreneurs may often be under the impression that the business plan is basically a presentation tool for attracting outside investors and partners or developing marketing channels. As we stated in Chapter 1, these are certainly primary functions of a business plan, and a business plan will contribute tremendously to developing ties with investors, banks and business partners…" @default.
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- W2477934913 date "2016-07-13" @default.
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- W2477934913 title "The Goals of the Business Plan Process" @default.
- W2477934913 doi "https://doi.org/10.1142/9789814651523_0002" @default.
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