Matches in SemOpenAlex for { <https://semopenalex.org/work/W2486580911> ?p ?o ?g. }
Showing items 1 to 58 of
58
with 100 items per page.
- W2486580911 endingPage "213" @default.
- W2486580911 startingPage "175" @default.
- W2486580911 abstract "In 1959 the JWT advertising agency put together a furniture polish marketing plan for their client Boyle-Midway. The document summarized extensive consumer research on “the housewife’s” attitudes toward dusting: While the housewife is convinced that nothing will really keep things from becoming dirty, she sees waxes and polishes as the most helpful in keeping things clean longer. Waxes and polishes contribute also to the housewife’s sense of well-being in terms of making the house more attractive. “These waxes and polishes make our home look so nice.” The use of waxes and polishes implies doing something extra—increased demands and obligations. Thus the housewife tries to counteract this by choosing products that require the least amount of energy and work.1" @default.
- W2486580911 created "2016-08-23" @default.
- W2486580911 creator A5054525716 @default.
- W2486580911 date "2011-01-01" @default.
- W2486580911 modified "2023-09-23" @default.
- W2486580911 title "The Living Room" @default.
- W2486580911 doi "https://doi.org/10.1057/9780230337978_5" @default.
- W2486580911 hasPublicationYear "2011" @default.
- W2486580911 type Work @default.
- W2486580911 sameAs 2486580911 @default.
- W2486580911 citedByCount "0" @default.
- W2486580911 crossrefType "journal-article" @default.
- W2486580911 hasAuthorship W2486580911A5054525716 @default.
- W2486580911 hasConcept C108170787 @default.
- W2486580911 hasConcept C112698675 @default.
- W2486580911 hasConcept C144024400 @default.
- W2486580911 hasConcept C144133560 @default.
- W2486580911 hasConcept C17744445 @default.
- W2486580911 hasConcept C199539241 @default.
- W2486580911 hasConcept C2778873432 @default.
- W2486580911 hasConcept C36289849 @default.
- W2486580911 hasConceptScore W2486580911C108170787 @default.
- W2486580911 hasConceptScore W2486580911C112698675 @default.
- W2486580911 hasConceptScore W2486580911C144024400 @default.
- W2486580911 hasConceptScore W2486580911C144133560 @default.
- W2486580911 hasConceptScore W2486580911C17744445 @default.
- W2486580911 hasConceptScore W2486580911C199539241 @default.
- W2486580911 hasConceptScore W2486580911C2778873432 @default.
- W2486580911 hasConceptScore W2486580911C36289849 @default.
- W2486580911 hasLocation W24865809111 @default.
- W2486580911 hasOpenAccess W2486580911 @default.
- W2486580911 hasPrimaryLocation W24865809111 @default.
- W2486580911 hasRelatedWork W1554257350 @default.
- W2486580911 hasRelatedWork W1970728229 @default.
- W2486580911 hasRelatedWork W1980044001 @default.
- W2486580911 hasRelatedWork W2054478179 @default.
- W2486580911 hasRelatedWork W2059256438 @default.
- W2486580911 hasRelatedWork W2066567045 @default.
- W2486580911 hasRelatedWork W2078964719 @default.
- W2486580911 hasRelatedWork W2108212927 @default.
- W2486580911 hasRelatedWork W2180633765 @default.
- W2486580911 hasRelatedWork W2230387254 @default.
- W2486580911 hasRelatedWork W2319475387 @default.
- W2486580911 hasRelatedWork W2329800643 @default.
- W2486580911 hasRelatedWork W2485652999 @default.
- W2486580911 hasRelatedWork W2760214382 @default.
- W2486580911 hasRelatedWork W2963878213 @default.
- W2486580911 hasRelatedWork W2992757272 @default.
- W2486580911 hasRelatedWork W3014079349 @default.
- W2486580911 hasRelatedWork W312721131 @default.
- W2486580911 hasRelatedWork W3194980839 @default.
- W2486580911 hasRelatedWork W7064418 @default.
- W2486580911 isParatext "false" @default.
- W2486580911 isRetracted "false" @default.
- W2486580911 magId "2486580911" @default.
- W2486580911 workType "article" @default.